The Ultimate Guide for CEX.IO Affiliates

, April 6, 2022

In this guide, we want to introduce and explain the CEX.IO affiliate program, which allows our users to earn passive income by referring new clients.


About the CEX.IO affiliate program

The CEX.IO affiliate program enables you to invite new users to our platform, and earn 30% lifetime commissions on their transaction fees when they trade. 

You will receive commissions on spot trading products and Instant Buy/Sell Products. You receive a commission from any pair your referees trade on the spot trading page and for every transaction. We offer over 100 options to choose from, including:

  • Major cryptocurrencies (BTC, ETH, etc.)
  • DeFi projects and various coins and tokens that typically run on the Ethereum network, including ERC-20 tokens (1INCH, AAVE, AKRO, BAND, BAT, COMP, STOR, SUSHI, etc.)
  • Proof of stake (PoS) tokens, stable coins, and emerging projects of various blockchain protocols (ADA, ATOM, DASH, KAVA, MATIC, etc.)

The more people you refer to, the more you earn. The more active they are on our platform, the more commissions you earn.   

Be sure to check our terms of use for affiliates. 


Who can join the CEX.IO affiliate program

The program is best for those who create online content. If you have a website you can join the affiliate program and share your affiliate links with people who view your website. You can also promote CEX.IO on your YouTube channel. 

If you have a social media account, you can share affiliate links with your followers, provided you do not spam, and follow the best practices for promoting our brand and marketing, which we will discuss later in the guide. 


How does it work?

1. Sign up for the CEX.IO affiliate program

First, you need to join the program. You can do it right on the CEX.IO platform if you are a registered user. Once you are registered on the platform and verified your identity, go to the Affiliate Program page where you can generate and copy your referral link. By joining the affiliate program, you also agree to our terms and conditions. Be sure to read them.


2. Share your link and invite people to join CEX.IO

You can copy your referral link and share it right away with your friends. Similarly, you can choose the landing page where you want to direct potential users. We also provide a range of promotional banners to place on your website or blog with your unique referral link.

3. Get your rewards

Once users register through your link and start trading, your rewards will start rolling in. The more active users you refer, the more you earn. You will get 30% of the fees from all exchange transactions of your referred users!


Benefits of being a CEX.IO affiliate

Let’s outline what benefits you will get by promoting the CEX.IO brand through your content and referral links.

  • Passive income

This is the target of all affiliate marketers. Once you have created marketing content to refer users through your affiliate link, it may generate passive income for months and possibly years to come. How come? When users register through your link and stay active, you earn income from every trade transaction. It may continue indefinitely. If you have set up a strategy for attracting users and creating quality content for the promotion, you have likely made a foundation for generating passive income streams for the long-term future.

  • High commissions

30% of commissions on the fees that your referrals generate is quite a competitive rate. We are industry leaders in a way that the longer you stay with us and the more people you refer, the more commission can grow, and the lifetime of your earnings stretch. The commission and rewards structure is provided below. very few affiliate programs out there allow their users to earn lifetime commissions on the referrals. That is what makes the CEX.IO affiliate program stand out from the rest!

  • Flexibility

Affiliate marketing is a dream job for people who want flexibility. It is not a 9 to 5 job with strict deadlines and daily psychological pressure to perform or lose your position in case of failure. Being a referee in the program, you become your own boss. You decide when you are going to work, how much, and how you will do it. In spite of all that, your content can still generate excellent rewards from our affiliate program.

  • Cost-effective

Starting your own business can drain your financial resources dramatically. Start-up capital, rentals, working capital, and salaries are just some of the expenditures that you will have to undertake to run your business. It is not so with promoting the CEX.IO brand. On our end, you have no expenses. It is free to sign up, and there aren’t any fees to be paid for being an affiliate. We also provide a wide range of free promo materials like banners and landing pages with useful content for users.

If you promote us on social media sites or video sharing sites, you will have no expenses at all.  If it is your website, you will only pay your hosting company, which in most cases is pennies in comparison to what you can earn by promoting CEX.IO.

  • Low risk

Even if you fail to attract customers to CEX.IO, you would not be risking much. For the most part, it will only be your time spent creating marketing content for your users. As the costs for keeping up your affiliate business with us are very low or non-existent, you really have no financial risks tied to you promoting us. The headache of most business people that involves creating a product, storing it, or distributing it will not be yours, as your only job will be to share content about CEX.IO with your affiliate link. Can it get better than that?


Promoting a regulated and reliable broker


CEX.IO can proudly state that it is regulated by financial authorities in the United States (over 30 states at the moment), the EU, the UK, and Canada. You can check our licenses, certificates, and related documentation here. Why is that important? It adds extra security to our clients as a regulated company is less likely to commit fraudulent activities. Securing licenses require a company to follow strict security measures and perform thorough transaction monitoring. That’s why a regulated crypto exchange is the best choice for crypto affiliate markets and their clients. 

Since its inception in 2013 in London, the company chose to be regulated, and sought adequate certification for its business and got them. So, by promoting CEX.IO, you are referring your customers to a regulated, and reliable broker and increasing your reliability as an affiliate marketer. 


How does the CEX.IO affiliate program differ from other crypto affiliate programs?

First and foremost, by enrolling in the CEX.IO affiliate program, you deal with a regulated and trustworthy crypto exchange. Thus, your brand as an affiliate marketer will get a boost. Unregulated crypto exchanges can offer similar programs too, however, the reliability of such programs is questionable. 

  • We’ve paid more than $6,000,000 and counting to our affiliate partners. This means you get what you subscribed for – a guaranteed payment for every active customer you refer to us. 
  • The revenues that you get from users that register and become traders through your link are for a lifetime. They do not expire. It means that if you subscribe to a user today and he is active for five years from now, you will get paid commissions on every trade transaction that the user makes every year for five years. You can hardly find a broker who could offer you such a great deal for getting passive income. 
  • We do not have a minimum or maximum limit number of users you can bring. You attract one and earn a reward for every trade transaction the user makes or invite 10 new customers to earn a higher potential reward. 
  • We work with both businesses and private individuals. A lot of other crypto affiliate programs deal only with companies. Even though companies can bring more users than individuals, we do not differentiate between the two but accept everyone who wants to participate. 
  • You can convert your referral rewards into any supported cryptocurrency or withdraw them to your payment card or bank account.

Promotional materials you can use to promote the CEX.IO products

Initially, you can simply share your referral link with your friends or family members. However, as you start crafting your content for your customers, you may want to use more advanced stuff to put on your blog, website, videos, etc. 

Go to ‘Landing Pages’ to select where you want your referrals to land. Then, click on the Copy link button, or do it manually, and you can insert it on your blog post or a video, or any other sharable content that fits our guidelines.

You can also go to the banners section, where you can select the best-looking banner to put on your website. Copy and paste the code where the URL widget has to be placed on your website so the visitors can see it and join CEX.IO using your referral link. 

You can be sure that every person who registers on CEX.IO through your link will be attributed as your referral and will be able to see that on the ‘Statistics’ part of your affiliate page menu. As you may see, we track a wide range of data such as visits, registrations, deposits, etc. Our affiliate cookies last for 30 days to ensure you receive the full return on your efforts.

Be sure to use the materials and change them to see which works best for you. We update them regularly, so visit your affiliate profile page to check what’s new there. And we are open to requests and suggestions regarding promotional materials we can provide.

Promotional methods that CEX.IO does not allow for affiliate program

We allow users to promote our product as much as they want, provided they follow the guidelines. There also are ways of promoting our brand that is unacceptable and prohibited according to the Terms of Use of the CEX.IO Affiliate Program:

  • Referral Codes should not be published or distributed on commercial websites, and you are prohibited from ‘spamming’ anyone with referral invitations. The following activities are prohibited: 

– mass emailing or messaging people you do not personally know

– use of automated systems or bots through any channel to distribute your referral code

– use of scripts, programed or automatic dialers to send invites or to communicate a referral code

– create fake accounts, webpages, profiles, websites, or links

– misrepresent your relationship with CEX.IO or any other third party 

– make misleading claims about the specifications, features or functionality of the services provided by CEX.IO or the Affiliate Program

– act in an unfair or disruptive manner and make any false or misleading statements to get an invitee to use your referral code

– creating additional accounts for self-inviting

– using paid advertising with branded keywords such as “”, “cex”, “cexio”, or any other look-alike, sound-alike

– posting your own CEX.IO referral link as advertisements on search engines such as Google, Bing, Baidu, etc.

– Sharing referral links using fake accounts, webpages profiles on social media, making fraud actions, or any other prohibited unlawful actions.

Prohibited content: 

  • disparaging or defamatory content concerning CEX.IO or third parties involved in providing services to you; 
  • offensive, abusive, intimidating, or harassing content; 
  • content that violates the law or rights of anyone else.


Best practices to attract more referrals

We have compiled some tips to help you craft your content and promote your business as an affiliate with us to assist you in your marketing efforts. Below are just several ways for you to utilize to enhance your affiliate marketing activities.  

Use your social network pages

You can become an influencer that generates a lot of income by referring people to CEX.IO through your social network pages: Facebook, Instagram, Twitter, Reddit, YouTube, etc. Even if you do not have a large following yet, you can become one by sharing great products such as CEX.IO Exchange with those who read your social media posts. 

Your content on social media platforms can take many forms such as videos, posts, questionnaires, reviews, tutorials, a detailed description about our company with a large scale of products that we offer, how-to posts, to name just a few. 

As with any marketing campaign, you need a plan for collecting the resources you’ll need to get started, assessing your advertising goals and target audience, and optimizing your promotions for various social media platforms.

Create a blog about fintech and crypto

The fintech and crypto niche has been growing by leaps and bounds, and will likely continue to do that in the near future. Therefore, you can create a blog about the fintech and the crypto industry and use landing pages links to attract referrals to use CEX.IO and earn commissions.

Your blog, just like social media platforms, can take many forms such as posts, reviews, tutorials, a detailed description about our company with a large scale of products that we offer, how-to posts, to name just a few. Build a user-friendly blog and start posting regularly on fintech, blockchain, and crypto-related topics. Grow your audience, gain credibility, and your income will begin rising exponentially. 


Write recommendations on forums like Quora

Quora is a social question-and-answer website that gets millions of unique visitors every day. This is the reason why we recommend you to present on the website and post your referral content there. It has multiple benefits to write questions and answers on the forum. These include increasing awareness of a brand, driving traffic to your website, learning what influencers in the crypto area write about, and learning what questions people ask about the crypto/fintech/blockchain industry. 

Thus, you can open an account on the website and post questions, answer those asked by others, and recommend people to use a secure and user-friendly CEX.IO Exchange platform. 


Create YouTube video reviews

Video reviews can play an essential role in building a brand reputation and driving sales for the products you advertise. The platform is the number 2 website (Google is number 1) according to the traffic it generates in monthly visits. You can use it to grab a piece of the traffic and have it directed to your content. 

Nowadays, people are lazy to read, and around 70% of those who consume online content prefer to do it in video form rather than written. You have probably noticed that video content is more engaging, emotional and influencers on YouTube make more money than those who create content on other platforms. 

Creating a YouTube channel and crafting video reviews of CEX.IO products, fintech services, or industry news is definitely a good idea. And you can post your referral link in the description to direct referrals to use CEX.IO.

There are plenty of tutorials around on how to do a great video review, so you go and do your own research. You might start with this one

Join fintech and crypto communities

Being part of a fintech and crypto community helps you gain authority in the field. Linkedin and Facebook niche-specific groups are a perfect place to start. Search for the keywords of fintech and crypto and join the most prominent groups that focus on those topics. You may find thousands of groups, so select 10 to 15 most active ones and ask for permission to join. 


Check the guidelines for posting, and be sure you do not spam the groups when you join them. We have zero-tolerance for spamming. Have it in mind! 

Most groups allow posting and adding links in the post, so you can provide valuable content for the audience and share your referral link to CEX.IO platform.



How does the CEX.IO Affiliate Program work?

CEX.IO rewards you for bringing new customers to our platform.

You can share your personal referral link by simply copying it. You can also use the landing page you want to direct users to, and place banners on your website or blog. Once someone registers on CEX.IO using your referral link, and makes a trade, you’ll get 30% of their commissions. This reward will automatically be added to your USD balance in 30 days; the reward amount will be calculated in USD equivalent at the moment the qualifying transaction is completed.

You can use your reward to trade cryptocurrencies, withdraw it directly to your payment card (Visa or Mastercard), or withdraw it via bank transfer.

How can I sign up for the CEX.IO Affiliate Program?

To participate in our Affiliate Program, you just need to be a verified CEX.IO customer. Once you open an account, you can generate and share your personal referral link.

How can I qualify for this program?

All CEX.IO customers, bloggers, influencers, publishers, and content creators with a qualifying website or mobile app can participate in the CEX.IO Affiliate Program.

What does it cost to participate?

Participation in our Affiliate Program is free for everyone.

Should I pass Identity verification to participate in the Affiliate Program?

You can generate your personal referral link once you open an account. However, to start earning, in order to manage and withdraw your funds, you need at least Identity level verification.

How can I earn with this program?

You’ll earn from qualifying trades and purchases made by customers you refer to CEX.IO. The more your referrals trade on CEX.IO, the more income you receive.

What are qualifying trades for affiliate rewards?

Qualifying trades are buying and selling operations performed by referrals with our Instant Buy service and Spot trading (market and limit orders) either via the CEX.IO website or mobile app. 

When will I get paid?

Your referral reward will automatically be added to your CEX.IO balance 30 days after a customer you referred completes a trade.

Where can I view my affiliate earnings?

You can track the activity of your referrals, and the number of your earnings in the Statistics tab. You can find your payout history on the Finance page under Transactions.

How can I withdraw my earnings?

You can withdraw your earnings to your debit/credit card linked to your CEX.IO account, withdraw funds using a bank transfer, or send funds to your Skrill wallet. Check out the details on our Limits and Commissions page.

How many people can I share my referral link with?

There’s no limit to the number of people you can refer, although CEX.IO reserves the right to alter or change the referral program rules at any time.

Where can I find the list of all my referrals?

You can check the number of your referrals and related activity (visits, deposits, trades) in the Statistics tab.

Do you have any creative materials to help me promote CEX.IO?

Sure! You can use our banners and landing pages from the Affiliate page. We’re constantly updating our content and are open to your requests and ideas.

How can I use a landing page to attract referrals?

You can redirect your site visitors to a landing page. Just make sure you’ve copied the link from the Affiliate page on the CEX.IO website.

What marketing methods are not allowed?

Using any of the following methods will result in your being banned from the CEX.IO Affiliate Program:

  • Creating sub-accounts on CEX.IO and referring yourself;
  • Using any unsolicited bulk mail, email, or messaging programs (i.e. sending spam) for the purpose of attracting new referral users;
  • Referring users by means of fraudulent actions or any other unlawful actions;
  • Bidding on pay-for-placement search engines for branded keywords such as “,” “cex,” “cexio,” or any misspellings or variations thereof.

For more information, please refer to our Affiliate Terms.

Can I run a PPC bid to promote CEX.IO?

Bidding on branded keywords such as “,” “cex,” “cexio,” or any misspellings, or variations thereof on any pay-for-placement search engine is strictly prohibited.

What is the duration of storage for referral cookies?

Cookies are stored for 30 days.

If someone uses your personal referral link and makes a purchase within 30 days, you’ll receive your referral reward.

What deposit and withdrawal methods can my referrals use?

CEX.IO supports payments via debit/credit cards, international (SWIFT), and domestic (SEPA, ACH, Faster Payments) bank transfers, Skrill, and cryptocurrencies. Check out the details on our Limits and Commissions page.

A user I referred to CEX.IO registered without using my link. Can I still get a commission?

Please contact our Support Team and we’ll try to find a solution.

Why is the CEX.IO Affiliate Program better than other crypto affiliate programs?

Many cryptocurrency affiliate programs only work with businesses because they can bring more new visitors than an individual customer.

The CEX.IO Affiliate Program is designed to satisfy the needs of both individual and institutional traders. We’re working hard to create the best crypto referral program for everyone. Here are some of the advantages of our program:

  • Customers can join the CEX.IO Affiliate Program for free at any time.
  • Affiliates have access to a wide selection of promo materials including banners and landing pages.
  • Referral rewards can be instantly converted into any supported cryptocurrency or withdrawn to a payment card or bank account.

How can I get more crypto referrals?

Affiliates can use our banners on their websites, mobile applications, and blogs. Also, they can post our landing pages that are interesting for their audience. For instance, some of the landing pages are tutorials on how to buy Bitcoin and other cryptocurrencies. 

Another tip is to create YouTube video reviews with your referral link in the description. More tips you can find in our Affiliate Program Guide.


Disclaimer: Information provided by CEX.IO is not intended to be, nor should it be construed as financial, tax or legal advice. The risk of loss in trading or holding digital assets can be substantial. You should carefully consider whether interacting with, holding, or trading digital assets is suitable for you in light of the risk involved and your financial condition. You should take into consideration your level of experience and seek independent advice if necessary regarding your specific circumstances. CEX.IO is not engaged in the offer, sale, or trading of securities. Please refer to the Terms of Use for more details.




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